Today, the finest mother of the bride and mother of the groom wholesale dresses can be found at Blake and Company. Blake and Company specializes in wholesale mother of the bride dresses that offer many options to the customer.

Did you ever stop to think about where the wedding dress came from and the story surrounding it?  How long do you think women have been wearing the traditional white wedding dresses that we know of today?  For that matter, when did mother of the bride and mother of the groom dresses come into fashion?  Did you know that the traditional wedding dress of today has been in production for less than 100 years?

While it is true that brides have always wanted to look special on their wedding day, the wedding dress carried more importance than it does today.  The wedding dress had more to do with social status and political connections.  In the past, a wedding dress was directly linked to how a couple was seen socially.  More elaborate materials meant greater status.  Also, white was not the most common color choice.  Color and design depended on the latest fashions of that particular time.

Brides who came from families with low socio-economic status would wear the nicest dress that they owned or would borrow something from within the family.  Middle class brides would be able to have a dress custom made for the wedding.  More elaborate creations were chosen by the wealthy upper class.

The white wedding dress became popular at the start of the 1900’s .  Most wedding gowns were custom made by individual dress makers.  There were no wedding dress wholesalers or mother of the bride dress wholesalers around at that time.  In the 1940’s brides began to delve into the traditional Victorian trend for wedding apparel that is closest to the brides’ dresses of today.  It was at this time that department stores like Macy’s began carrying bridal gowns, mother of the bride dresses and other special occasion dresses.  Once department stores began carrying mother of the bride dresses and special occasion dresses, it was only a matter of time before the wholesale dress industry saw an opportunity and ran with it.

Today, the finest mother of the bride and mother of the groom wholesale dresses can be found at Blake and Company.  Blake and Company specializes in wholesale mother of the bride dresses that offer many options to the customer.

Blake and Company’s New York Wholesale Dress showroom has plenty of great deals on beautiful dresses.  Come and see our collections of Daymor, Damianou, Ideas by Barbara, SIA SIA, Scaravelli, J.S.S. Knitwear, Ann Balon and VM by Mori Lee.  Come and see our Mother of the Bride and Mother of the Groom dress collections for yourself!

To be certain that your clients look their best at the special occasions of this season, be sure to see what our dress designers have to offer.  We invite you to visit our wholesale dress New York Showroom, located at 530 7th Avenue, New York, NY 10018 or give us a call at 212-869-5959.  Our wholesale dress sales representatives would love for you to come see the amazing lines of dresses that we have on display.